Ethan Buck


Ethan Buck
Marketing Professional
Phone:
815-980-8884
Email:
Desired Locations:
Illinois, United States
Wisconsin, United States
About Me
Due to my experience in Marketing, I was instrumental in securing the “Startup of the Year” award for a previous employer. In order to get the award, I created marketing strategies, social media accounts, and project goals designed to appeal to our target audience. My skills help businesses tell their stories to their consumers.
​
Throughout my career as a Marketing Professional, I have worked on several different marketing strategies for businesses, and I’ve learned the following:
​
I can help companies win awards, clients, and success.
• I created a detailed, immersive Marketing Plan, capitalizing on the need to create successful strategies.
• I have created excellent social media posts, reaching hundreds and thousands of organic followers.
• I can easily understand the task at hand, and craft formulas for success.
​
I can develop, execute, and promote high-quality, effective social media posts, generating high amounts of engagement for brands.
• I make sure my success helps the rest of my team succeed.
• I am always on top of new industry trends and techniques.
• I create posts to tell a cohesive story.
​
I always go above and beyond in my work.
• I face challenges head on.
• I am extremely dedicated and enthusiastic.
• I am constantly learning because I strive for success in everything I do.
​
I love meeting new people, hearing their stories, and seeing how we can all succeed together. Please feel free to reach out and connect with me.
​
Professional Skills:
​
Email Marketing | Email Strategy | Email Newsletter Design | Social Media Marketing | Social Media Strategy | Social Media | Project Management | Digital Marketing | Content Marketing | Paid Social Media Advertising | Search Engine Optimization (SEO) | Content Creation | Adobe Creative Suite
​
Domain Knowledge:
​
Email Service Providers (ESPs) | Customer Relationship Management Software (CRM) | Content Management Systems (CMS) | Social Media Marketing | Marketing Strategy | Digital Marketing | Content Marketing | Adobe Creative Suite
Work Experience
Digital Marketing Specialist,
Trend Setters, Ltd., Tremont, IL
July 2024 – Present
Marketing Manager – Freelance,
The Farm Sitter, LLC, Peoria, IL
September 2023 - October 2024
Marketing & Project Manager – Contract,
GoodJava, Inc., Morton, IL
November 2022 – September 2023
Social Media Strategy Specialist, Bradley University, Peoria, IL January 2022 – November 2022
Marketing Coordinator,
VISIT Lake Geneva, Lake Geneva, WI
August 2021 – December 2021
-
Generated over $5,000 in revenue for company through organic online Walmart.com listings
-
Generated over $3,000 in revenue from organic email newsletters
-
Managed and updated thousands of products on Walmart.com
-
Designed, delivered, and sent dozens of emails, reaching hundreds of customers throughout the world
-
Enhanced email deliverability for company newsletters, ensuring hundreds of emails reached inboxes
-
Tested and prepared over 50 emails, handling QA and creating high-quality messages to target audience
-
Created multiple Google and Facebook Ads, generating thousands of impressions to prospective customers
-
Redesigned company website, successfully drawing in new inquiries from around the country
-
Created and delegated tasks to software engineers, ensuring successful completion of dozens of objectives
-
Modified, edited, and updated digital media, creating consistency for marketing materials
-
Created and managed the company Facebook, Twitter, and Instagram accounts
-
Raised number of followers on LinkedIn by over 1536% through organic content
-
Tracked website statistics through Google Analytics, generating over 200 new users and 1,800 unique pageviews in a 28-day period
-
Posted and scheduled numerous blog articles for company website, increasing organic traffic to website by over 30%
-
Generated over 3,000 new organic views on Google Search over a 28-day period
-
Created company Google Business Profile, and placed company on Google Search
-
Designed several website features, successfully illustrating company message and core beliefs
-
Created websites utilizing mockups to successfully promote customer message
-
Generated over 8,300,000 impressions on Facebook through organic content and social media posts
-
Maintained an organic Engagement Rate of over 10.5% on Instagram
-
Increased followers on LinkedIn by over 2,000 through organic content
-
Reached over 700,000 users through organic content on Instagram
-
Analyzed and created social media reports in Hootsuite using metrics from organic content
-
Collaborated with the Alumni Relations and Advancement departments on social media campaigns for Bradley University’s Day of Giving and the 2022 Fall Mailer
-
Presented to Bradley University students about university brand guidelines and best social media practices
-
Created the hashtag for Bradley University’s 125th anniversary
-
Maintained Bradley University’s Facebook, Instagram, Twitter, LinkedIn, TikTok, and Admissions Instagram accounts
-
Managed social media channels, including over 51,000 Facebook followers, and over 7,940 Instagram followers
-
Reported and presented Facebook and Instagram analytics, detailing audience growth and community engagement
-
Created and scheduled dozens of social media posts successfully detailing different partner organizations
-
Collaborated with chamber partners to create successful promotional activities reaching hundreds of local businesses